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Two partners, one joint step: Mercedes-Benz and adidas collaborate on a timeless classic – the limited-edition adidas Samba OG x Mercedes-Benz

Two partners, one joint step: Mercedes-Benz and adidas collaborate on a timeless classic – the limited-edition adidas Samba OG x Mercedes-Benz

  • The “adidas Samba OG x Mercedes‑Benz” shoe will be available to order from 13 October and celebrates a shared commitment to innovation and style
  • The collaboration drops as part of Mercedes‑Benz’s “140 Years of Innovation” anniversary year
  • In addition to a long tradition, Mercedes-Benz and adidas share the goal to continuously evolve while preserving their unique brand identities
  • The joint shoe launch marks the beginning of a strategic partnership, with many exciting projects and collaborations to come

Mercedes‑Benz and adidas continue their collaborative journey with the adidas Samba OG x Mercedes‑Benz shoe, available online and in selected adidas stores from 13 October. The model blends the unmistakable DNA of both brands and marks the launch of a strategic partnership that will unveil a series of exciting future projects. The limited-edition shoe was announced in late January, when Mercedes‑Benz kicked off its activities for the anniversary year “140 Years of Innovation” with the world premiere of the S‑Class. With the adidas Samba, the partners pick up a model that has been a beloved classic for decades. Known the world over for its sport heritage and style, the Samba is a perfect fit for a brand that has been shaping mobility for 140 years. 

Two brands with a shared vision 

Whether on the road, in sports or in everyday life, Mercedes‑Benz and adidas have been accompanying people around the world for many decades. Both brands look back on a long and successful history and have continuously evolved. Through their products and strong brand presence, they have established a culturally relevant role that goes beyond functionality and comfort. While Mercedes‑Benz has been shaping mobility for 140 years, adidas has shaped the world of sports and lifestyle for generations. Both brands are united by a commitment to driving innovation and offering products that move and inspire people while remaining timelessly relevant.  

A sneaker inspired by tradition and progress

The collaborative adidas Samba OG x Mercedes‑Benz shoe showcases this blend of tradition and progress and brings the strengths of both brands to life in a new way. Born on the football pitch, the adidas Samba has evolved into a global style icon. The adidas Samba OG x Mercedes‑Benz brings this enduring legacy together with signature elements from both brands, celebrating the innovation, craftsmanship and timeless design that have defined Mercedes‑Benz and adidas for generations. A statement of luxury and craftsmanship, the shoe’s upper reflects the diamond stitching of the Mercedes‑Benz S‑Class interior, while the iconic Mercedes‑Benz logo is emblazoned across the tongue. Available in monochromatic tones of Magic Beige, Grey Five and Black, the collaboration celebrates innovation and craftsmanship.

“As Mercedes‑Benz celebrates 140 years of innovation, we are proud to partner with adidas, another brand that has been inspiring generations around the world for decades. What unites us is a shared passion for iconic design, innovation and creating experiences that people truly connect with. Together, we are building a strategic partnership that will bring our communities closer and create new opportunities for customers and fans around the world.”
Christina Schenck, Vice President Digital & Communications and Investor Relations, Mercedes-Benz AG  

“It is a great privilege to collaborate with such an enduring and renowned brand as Mercedes-Benz. Together, we have reimagined the adidas Samba with iconic design details that bring together two centres of excellence, both known for pushing boundaries while staying true to what makes them distinctive. The result is a timeless silhouette that celebrates our shared passion for innovation, craftsmanship and style, and we cannot wait to see it on the streets.”
Michael Batz, Motorsport Category GM at adidas

S‑Class Globetrotters visit partner adidas on their way home

Having travelled nearly 65,000 kilometres across six continents on their global “140 Years. 140 Places.” journey, the three new S‑Class vehicles ‘Bertha’, ‘Carl’ and ‘Gottlieb’ are making a special stop at Mercedes‑Benz partner adidas in Herzogenaurach, home to the company’s global headquarters, on 13 October. The visit marks the start of the final leg of their world tour as they head back to Stuttgart for the grand finale on 17 October.  

About adidas

adidas is a global leader in the sporting goods industry. Headquartered in Herzogenaurach/Germany, the company employs around 65,000 people across the globe and generated sales of €24.8 billion in 2025.
For more information, please visit www.adidas-Group.com

Mercedes-Benz anniversary year “140 Years of Innovation”

Since Carl Benz filed the patent for the first automobile 140 years ago and Gottlieb Daimler built his motorised carriage shortly afterwards, Mercedes‑Benz has dedicated itself to constant innovation and to creating the world’s most desirable cars for customers. This ambition has driven every innovation – from the world’s first automobile in 1886 to the biggest product launch programme in the company’s history that is currently underway. With its passion for performance and pioneering power, excellence and an unwavering commitment to customer service, the brand has consistently shaped the future of mobility. The result goes well beyond engineering achievement – it creates the unmistakable feeling that runs through everything Mercedes‑Benz does: Welcome home. 

Mercedes-Benz is celebrating 140 years of innovation by driving three new S-Class saloons on a trans-continental journey to 140 locations worldwide. Each place highlights the brand’s technology, heritage, pioneering spirit and worldwide presence. Along the way, customers, fans and colleagues will get to join in the celebrations – on an epic adventure that will run until October. Follow the “140 Years. 140 Places” drive across six continents on our “140 Years of Innovation | Mercedes-Benz Media” special and via the Mercedes-Benz Community.

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Two partners, one joint step: Mercedes-Benz and adidas collaborate on a timeless classic – the limited-edition adidas Samba OG x Mercedes-Benz
Two partners, one joint step: Mercedes-Benz and adidas collaborate on a timeless classic – the limited-edition adidas Samba OG x Mercedes-Benz
Two partners, one joint step: Mercedes-Benz and adidas collaborate on a timeless classic – the limited-edition adidas Samba OG x Mercedes-Benz

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Two partners, one joint step: Mercedes-Benz and adidas collaborate on a timeless classic – the limited-edition adidas Samba OG x Mercedes-Benz

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Sezin Durmus
Spokesperson Brand & Fashion Engagement
Melanie Kouba
Manager Brand and Design Communications
*The stated values were determined in accordance with the prescribed WLTP (Worldwide harmonised Light vehicles Test Procedure) measurement procedure. The energy consumption and CO₂ emissions of a car depend not only on the car’s efficient use of the fuel or energy source, but also on driving style and other non-technical factors. Press contacts
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